May 14, 2012 – Washington, DC – The College Republican National Committee and the Young Republican National Federation and have partnered with American Crossroads and the Republican State Leadership Committeeto launch an unprecedented youth initiative, Crossroads Generation, to mobilize young people for Republicans.
Crossroads Generation, which will be structured as an Independent Expenditure Only Committee, will begin with an initial $750,000 in start-up capital. The project is is funded through CRNC, RSLC, and American Crossroads, which have each contributed $250,000 to the project.
With young people facing high unemployment, a grim job market and record high student loan debt, the youth vote is up for grabs.
Crossroads Generation will tap into the CRNC’s membership of more than 250,000 college students on over 1,800 campuses nationwide and the YRNF’s membership of 100,000 young professionals throughout the country.
“President Obama won young people in 2008 with a message of hope and change that just did not pan out. My generation has been disproportionately hurt by the policies of President Obama, which is precisely why we need Crossroads Generation,” CRNC Chairman Alex Schriver said.
“The college students who voted for President Obama four years ago are now recent graduates who are 53% un- or under-employed. These young professionals are desperate for economic policy that can deliver a pro-business, pro-job environment that can help them establish themselves as they look to build careers and families,” said Lisa Stickan, Chairman of the Young Republican National Federation.